Published: 1 September 2016
Publications
Prescriber Update Survey — The Results Are In!
Prescriber Update 37(3): 39
September 2016
The Prescriber Update survey ran between 3 March and 8 April 2016. This was your chance to give your feedback and help us improve Prescriber Update.
Three-hundred and fifty-two readers participated in the survey. We estimate that this is 8.5% of individuals subscribed to receive Prescriber Update through electronic subscription or 2.3% of the total number of recipients.
Participants included pharmacists (34.1%), doctors (25.3%) and nurses (19.9%).
Prescriber Update was rated as relevant (54.3%) or somewhat relevant (37.7%) to the work of the respondents.
Prescriber Update is read from cover-to-cover by one-third (33.1%) of respondents. Twenty percent of respondents only read the key messages. Around half (52.7%) of respondents like the current publication frequency (three monthly). Most respondents (70%) were satisfied or very satisfied with the current format of Prescriber Update.
Some changes to Prescriber Update were proposed in the survey.
- Inclusion of a short summary (one to two sentences) of each article on the cover page was rated useful by 44% of respondents.
- The use of pictures and/or photos where relevant was endorsed by 25% of responses.
Articles that readers would like to see more of include the following.
- Reviews about the safety of a specific medicine or class of medicine.
- Safety briefings reporting on a specific medicine and adverse reaction.
- Occasional spotlight on a particular therapeutic class or class of medicine.
- Information on new medicines.
Medsafe would like to thank everyone who took the time to participate in the survey. We are taking your feedback into consideration; look out for some changes in the near future!
Read the summary report on the survey at www.medsafe.govt.nz/profs/PUArticles/ReaderSatisfactionSurveyOutcomeReportJuly2016.pdf
